Color

Overview and philosophy

Color is an incredible tool, and we use it to help tell our story. Our evolved color palette draws inspiration from our established color equities, while adding additional depth, dimension, and vibrancy. The colors span the spectrum of cool to warm—a journey toward oxygenation—expressing the arc of human emotion as well as breath.

Our color palette is designed to complement our personality traits of being rigorously insightful, fearlessly curious, and passionately driven. Like with everything we do, we want our colors to be used with intention. When our audiences experience Resmed through color, we expect them feel uplifted, more confident, more energized, or more at ease. The following pages will help you think about color more intentionally and provide additional information regarding our brand’s use of it.

resmed_core_guidelines_color_p37_1-1920

Core palette

Light

blissful_blue_extra _light

Blissful Blue Extra Light

PMS: N/A

CMYK: 22, 1, 0, 0

RGB: 208, 232, 255

#D0E8FF

Light

Blissful Blue Extra Light

PMS: N/A

CMYK: 22, 1, 0, 0

RGB: 208, 232, 255

#D0E8FF

Peaceful Purple Extra Light

PMS: N/A

CMYK: 22, 18, 0, 0

RGB: 215, 215, 255

#d7d7ff

Majestic Magenta Extra Light

PMS: N/A

CMYK: 3, 17, 0, 0

RGB: 255, 222, 248

#ffdef8

Renewing Red Extra Light

PMS: N/A

CMYK: 0, 19, 5, 0

RGB: 255, 209, 211

#ffd1d3

Blissful Blue Light

PMS: N/A

CMYK: 40, 10, 0, 0

RGB: 151, 199, 255

#97C7FF

Peaceful Purple Light

PMS: N/A

CMYK: 44, 39, 0, 0

RGB: 185, 185, 255

#B9B9FF

Majestic Magenta Light

PMS: N/A

CMYK: 5, 46, 0, 0

RGB: 255, 175, 237

#FFAFED

Renewing Red Light

PMS: N/A

CMYK: 0, 48, 10, 0

RGB: 255, 145, 181

#FF91B5

Vibrant

Blissful Blue

PMS: 2194

CMYK: 100, 26, 0, 0

RGB: 0, 109, 255

#006DFF

Peaceful Purple

PMS: 2725

CMYK: 76, 70, 0, 0

RGB: 121, 87, 255

#7957ff

Majestic Magenta

PMS: 2405

CMYK: 31, 100, 0, 0

RGB: 188, 41, 155

#BC299B

Renewing Red

PMS: 192

CMYK: 0, 100, 83, 0

RGB: 230, 0, 74

#e6004a

Dark

Blissful Blue Dark

PMS: 2945

CMYK: 100, 65, 0, 10

RGB: 0, 75, 166

#004ba6

Peaceful Purple Dark

PMS: 7672

CMYK: 80, 80, 0, 15

RGB: 72, 0, 183

#4800b7

Majestic Magenta Dark

PMS: 2425

CMYK: 30, 100, 0, 30

RGB: 138, 3, 109

#8a036d

Renewing Red Dark

PMS: 7426

CMYK: 0, 100, 47, 30

RGB: 182, 0, 60

#b6003c

Blissful Blue Extra Dark

PMS: N/A

CMYK: 100, 78, 0, 45

RGB: 16, 38, 97

#102661

Peaceful Purple Extra Dark

PMS: N/A

CMYK: 90, 100, 0, 35

RGB: 55, 27, 105

#371b69

Majestic Magenta Extra Dark

PMS: N/A

CMYK: 25, 100, 0, 55

RGB: 81, 0, 63

#51003f

Renewing Red Extra Dark

PMS: N/A

CMYK: 0, 100, 20, 70

RGB: 92, 0, 31

#5c001f

Supporting neutral colors

Warm Galaxy Gray

Warm Galaxy Gray Extra Light

PMS: N/A

CMYK: 6, 3, 3, 0

RGB: 244, 243, 238

#f4f3ee

Warm Galaxy Gray Light

PMS: N/A

CMYK 0%, 0%, 3%, 9%

RGB: 232, 231, 224

#e8e7e0

Warm Galaxy Gray

PMS: 2330

CMYK: 43, 30, 36, 12

RGB: 211, 210, 203

#d3d2cb

Warm Galaxy Gray Dark

PMS: 7539

CMYK: 43, 30, 36, 12

RGB: 133, 131, 122

#85837a

Warm Galaxy Gray Extra Dark

CMYK: TBD

RGB: 83, 81, 74

RGB: 83, 81, 74

#53514a

Cool Galaxy Gray

Cool Galaxy Gray Extra Light

PMS: N/A

CMYK: TBD

RGB: 242, 242, 242

#f2f2f2

Cool Galaxy Gray Light

PMS: N/A

CMYK: TBD

RGB: 207, 206, 208

#cfced0

Cool Galaxy Gray

PMS: N/A

CMYK: TBD

RGB: 158, 157, 161

#9e9da1

Cool Galaxy Gray Dark

PMS: N/A

CMYK: TBD

RGB: 110, 108, 115

#6e6c73

Cool Galaxy Gray Extra Dark

PMS: N/A

CMYK: TBD

RGB: 61, 59, 68

#3d3b44

Soft Black

(RGB only)

RGB: 13, 10, 21

#0d0a15

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